How has globalization (or regionalisation) impacted public policy Essay

How has globalization (or regionalisation) impacted public policy formulation and implementation in Canada - Essay Example The positive side of globalisation is that it has provided opportunities for streamlining of public policies with the international standards. Technology has become an important tool for implementation of public policies as the government has an efficient platform to communicate and roll out their public policies. While Canada has come under spot for failing to face globalisatio head on, there is evidence that many changes have come up due to the new era. Therefore, it is clear that globalisation has had both negative and positive impacts in the development and implementation of public policies. One impact of globalisation is that it came about with social transformation within the country. The era of internationalisation saw many people move from one region to the other in search for a living or for economic reasons. The result was the formation of a diverse population that demanded new public policies to govern. The employment sector in Canada is one of the areas that experienced as people of different races, culture, religion and color filled the labor market raising a number of issues. The gender-wage gap in particular became a serious issue for Canada as result of globalisation. The gender wage gap in Canada has been a controversial issue since early 1980s when this difference was noted. Cornish and Faraday (2008) noted that women salary for equal position in Ontario is 29% below that of women indicating a wide salary gap across the gender boundaries. A close look at the wage gap trends indicates that there has only been slight improvement in the last 25 years despite the numerous efforts to close this gap. In 1987, before the emergence of wage gap activists, the wage gap was approximately 37% in Ontario. These trends indicate that the efforts to bring down the gap have been undermined and the gap remains wide. Cornish (2009) points out the wage gap has affected aboriginal women who have migrated to Ontario in search for a job. This trend in

On DVD1 clip 7.5 you hear Devyani Sharma talking about her study of Essay

On DVD1 clip 7.5 you hear Devyani Sharma talking about her study of variation and change in London Punjabi English, and in clip - Essay Example Podesva on the other hand studies a gay medical student in clip 7.6 with contained extracts from the interview. Podesva discussed how to pronounce different consonant sounds. He focused on falsetto speech in his research project through the telephone that produced a low quality of sound as compared to Devyani’s clip. Devyani Sharma: DVD 1 Clip 7.5 Focusing on certain linguistic aspect such as retroflex /t/ as meters of social changes, Devyani expect individuals born in Britain would not use the pronunciation as Indian speakers in the second generation. The slight difference is noticed among the old and the younger generation in addition to male and female speakers. She urges that, individuals lifestyle should be included in the information even if they are narrow-minded or do more of their interactions out of the community. This will enable them understand the relative complex patterning of their language. This is because the linguistic variables are important in the use of th e language to the culture of the Punjabi in association with the retroflex /t/ (Horacek 2010, p. 91). The pronunciation of retroflex /t/ in the South Asian was as a consonant just as in the Punjabi language spoken in Asia. The tip of the tongue curls back and touches the ridges of the tooth behind the teeth. 35percent of the speakers of the first generation according to Devyani used a stereotyped English of Apu who were the Indian immigrants in the Simpsons. 16percent of the second generation used less of this retroflex in their speech. Since language is believed to be changing with time, the gradual process took place due to the families immigration hence children acquire it through the lineage (Lieberson and Kloss 1966a, p. 66; 1967, p.79). This second generation tends to use the retroflex more often as compared to their parents in the recent research for example in beginning of a word as seen in tea and toffee. This is because of phonetic quality that requires the word to be pron ounced with energy to give its real pronunciation. Podesva Podesva: Clip 7.6 He focused on individual speaker style of speaking. He had much interest on falsetto as an aspect of differentiating gay’s speech sounds. He later extended the research to the social group hence associating it with the way they speak. His particular attention is tense on how falsetto varies and contrast across; social meanings of falsetto and how these specific features of the speaker’s conversation in communication may be pinched from the identity. In the clip 7.6, he closes the interview with example that illustrates Heath use of falsetto. Eliza whom he talks to is not clear since background voices interferes with the conversation (Journal of sociolinguistics. 2008, p. 13). The conversation according to Podesva’s interview runs offset to audience expectations of what would be speech of heterosexual man since the speech creates Heath’s personality where Podesva has employed the use of the word dear as expression. Heath: No you want me to do anything, dear? Eliza: No just to stay and be pretty. Heath: (Laughter) you know that’s my job. Eliza: Yeah Heath: Oh, cool. I like it! I am so excited about your little vent thing. Eliza: I know. Isn’t it awesome? It’s such a cute little outfit Heath: it is. I really like it. (Podesva 2007. vol. 11, no.4, p.504.) The phonetic height created from Podesva’s analysis expresses the resource harness served by falsetto in the persona identity. From the conversation citation, the persona

Human resource management, human resource development, training system Essay

Human resource management, human resource development, training system - Essay Example They are not designed for skills that cannot be systematically understood. â€Å"Soft† skills like customer service could be improved by training cycles because, while it is not a technical skill, certainly repetition can benefit it, measurement can occur over time by looking at customer service responses, etc. Even some interpersonal skills might be training cycle-appropriate. But a skill like being able to select stocks based on an economic intuition or advanced theory is not likely to be a training cycle approach, since the approach cannot be systematically understood, broken down, conveyed or put into a cycle. The training cycle design, at its basis, is a four-step process: 1. The training needs of the organisation are analysed and identified. A training gap is thus examined and enumerated: The gap between the organisation's means and goals. 2. The design of the training programme itself. 3. Implementation of the training. 4. Evaluation of that training. Evaluation of the training determines more weaknesses in the organisation as well as discovers new inefficiencies in the process which then leads back to analysing and identifying need training needs, ad infinitum. Many design techniques are helpful in creating a working training cycle program. Pre-defined inventories of tools and skills, either defined by the organisation or defined by industry standards writ large, can guide design. â€Å"One organization wanted to develop a competency for all its information technology employees that would serve as the foundation for employee development, performance management, and career pathing. When examining the options for developing the model, the usual methods were thought of first: surveys, focus groups, subject matter expert interviews, and organization records. However, it was suggested that IT competencyneeds are not really that different across different organisations. Ninety percent of IT skills required in one company will be required in anotherâ⠂¬  (Arnold et al, 2000). In fact, most industries have well-understood pre-established job sets. It is true that, if the company were to recreate theirs from the ground up, it would likely be highly optimized for their company's needs. But unless HR has the money and time to reinvent the wheel, adopting a pre-existing inventory then eliminating skills that obviously are not relevant and adding those that are is likely to be far more efficient. Further, the design process itself can be made more efficient: While some training elements might heavily impinge upon the workers' needs and require a lot of their feedback, some are just technical changes or improvements that workers not only desire but in any respect are not onerous impositions (Arnold et al, 2000, 24-25). The SME pool can be limited to only a few experts. The Internet itself is a wonderful tool to reduce training cycle time (Bigdoli, 2004). Implementation It is well known that training cycle approaches don't take into ac count the full, rich complexity of an organisation (Koster, 2002). For one thing, training gaps are not always negative. There may be untapped strengths (Christie, 2011). Training cycles can be

Consumer Buying Behavior Comparison in Marketing Strategies Essay Example for Free

Consumer Buying Behavior Comparison in Marketing Strategies Essay In order to help creating new offerings, improving communication, organizing delivery and, eventually, increasing the sale. It is important to understand the consumer buying behavior from situational, personality and social aspects. This paper will briefly discuss the marketing strategies of two giant retail department stores, Walmart and Macy’s, in terms of customer buying behaviors. Macy’s atmospheric settings provide strong stimuli for its customers. First, every season, Macy’s puts up different window showcases to demonstrate its classic and artistic tastes. Also, different ambient colors are used in its shopping environment. These seasonal changes should be able to boost the sale of the fashion apparel. Secondly, Macy’s decorates different themes for different holidays, such as Easter, Mother’s day, Halloween, Christmas, etc. the gift shopping behaviors are likely induced by these themes. Thirdly, Macy’s always plays a comfort and light background music, customers would spend more time into shopping with a good mood as the text points out:† People’s moods temporarily affect their spending patterns† (Tanner, J., Raymond, M. Schuster, C, 2001) On the other hand, it seems that Walmart pays a lot of attention to the shoppers’ personality factors. First, Walmart concentrates on the idea of â€Å"money saving†. Walking into a Walmart, the â€Å"Rollback† tags with two comparing prices are everywhere. The economical shoppers would compare more on the prices. Secondly, customers who prefer one stop shopping might find that Walmart, with its stock of food, toy, auto parts, etc, is more convenient than other shopping centers. Thirdly, Walmart shelves â€Å"as seen on TV† items and dollar items along the cashier to affect the shopping decisions. While waiting in the checkout line, customers are likely to pick up these items as they are categorized as low-involvement products. Moreover, social factors are also well considered by these two retail giants. In terms of social class, Macy’s focuses more on the middle-class families whereas Walmart targets on the customers with standard income. Wal-Mart exclusives have a mean household income of about $57K (Scarborough Research, 2005). Also, the products, Walmart is selling, represent the main stream of a geographical culture whereas Macy’s might satisfy some groups with special subculture interests such as high-end golf clubs or perfumes. In sum, consumer buying behavior is a very important element in the marketing strategies of a company. Situational, personality and social factors will influence the consumer buying behavior dramatically.

Critical analysis of communication and promotion mix

Critical analysis of communication and promotion mix The aim of this report is to analysis and evaluation of communication and promotional mix in terms of marketing. First of all, the report will focus on communication and promotional mix and how the University of Derby, Buxton communicate with students. Secondly, the author will define communication, promotional mix and marketing. Then finally, the report will provide recommendation and conclusion. There are different ways of communication in terms of marketing communication or personal communication and every author defines communication indifferently. According to Looy et al (2003, p.89) define personal communication as the oral presentation and or demonstrations to one or more (potential) buyers for the final purpose of making sales. On the other hand, Cleary (2009, p.2) define communication as is the process of creating meaning between two or more people through the expression and interpretations of massage. According to shank (2004, p.350) he define promotional mix as is the cons ists of advertising, personal selling, public relation and sells promotion. According to Kotler and Armstrong (2008, p.5) define marketing is the process by which companies create value for customers and build strong customer relationship in order to capture value from customers in return. The University of Derby, Buxton is aiming how to communicate with student very well and efficiently. In doing so the University of Derby Buxton (UDB) is urging students to write a report that, how the university of derby can do well in terms or communication and promotion and also how to attract the interest of student. Furthermore, it also aims the students with opportunity to contribute its plans to develop existing resources and recommendation. 1.1 Mission statement The University of Derby Buxton provides the best of program to all students who desire to study there. The mission statement is to be the learners first choice university for quality and opportunity (www.derby.ac.uk, 2010). 2. Services There is different definitions s of service. According to Gronroos (1990, p.27) quoted by Looy et al (2003, p.11) define service as a service is an activity or series activities of more or less intangible nature that normally, but not necessary, take place in interactions between the customer and service employees and/or physical resources or goods and/or system of the service provider, which are provided as solutions to customer problem. In the other hand, University of Derby Buxton has an effective way of communication in terms of student wanting to come to the university .nevertheless, is also important to organisation as a whole. Therefore, the university use a variety of promotional tools, such as; advertising, public relation, direct marketing, personal selling, promotion and added value approaches like events, sponsorship, pop material and merchandising. 2.1 The 7ps and 4Ps In marketing there are service that company or organisations consider in terms of selling their product. In service marketing there are 4ps and 7ps. According to Nargundkar (2006, p. 45) said, the 4ps consist of product, price, place and promotion babes on which the majority of product marketers conceptualise and implementing their market plans. On the other hands, according to shilbury et al (2009, p.4) gave a brief description of the 7ps. And the 7ps consist of service marketing: Product: to ensure that product changes provide benefits to the customer (includes identifying the actual product. the University of Derby Buxton (UDB) makes sure they offer and provide the best service for the on campus and off campus student. Price: ensure that the product is priced at a level that reflects customer value. The university makes sure that they do something good for the student. Place: distributes the product to the right place at the right time to allow ease of purchase. Promotion: communicate the product ability to satisfy the customer through advertising personal selling, sales promotion, sponsorship, public relation and promotional licensing. The University of Derby, Buxton (UDB) promote their university through communication for example one way or two way communications. Physical evidence: is the visual and / or tangible clue of the service product, such as the design and contractors of the facility, and in general enthusiastic approach. Student can touchà © or feel the university until they have actually come to the university to experience it. Process: the represented of the marketing and operations function and therefore afflict real time service delivery and quality. People: are responsible for delivering the event and are major distinguishing quality factors in the consumption process. The lecturer make sure they deliver the right service or lectures to all student who are studying in the university d Derby, Buxton. 2.2Characteristics of a service Many organisations do have service element to the product they offer or sell e.g. MacDonald sell physical product. In other words, customers are expecting or concern about the quality of their service. The University of Derby Buxton (UDB) provide best service for the student. According to Gronroos quoted in Looy et al (2003, p. 11) suggests that service can be define as an activity or series of activities of a more or less intangible nature that normally, but not necessarily, take place in interactions between the customer and service employees and /or physical resource or goods and /or systems of the service provider, which are provided as solutions to customer problem. In other words, not all service is the same, for example De Montfort University (DMU) has different way of delivering service to their student. In service marketing there are different characteristics. According to (Jobber, 2009, p822,-825) said service characteristics are: Intangible: Services are that cannot be seen, tasted, touched smell until before they are bought. This service is hardly to touch or feel and also difficult for customers or student to know or evaluate before buying the product. In other words, relating to university of Derby, Buxton (UBD) student will not know how the university is like until they have actually come to the campus to study. Inseparability: is a physical good, service have a inseparability that they have simultaneous production and consumption. E.g. haircut and medical operation Perishability: is a service their Perishability in the sense that consumption cannot be store for the future. Variable: is a service quality may be subject to considerable validity, which makes standardization difficult. 2.3. Significance for promotion Significance of promotion can be the brand name of the product, The University of Derby, Buxton (UDB). In other words, student came to university of Derby, Buxton (UDB) because of the quality of service precious student has ever had when they were studying here. 2.3. Branding According to Kotler et al (2006, p.3) define branding as is about taking something common and improving upon it in ways that make it more valuable and meaningful. The University of Derby, Buxton (UDB) has competitors so they make sure they distinguish their product from other competitors out there. Additionally, they want to develop the service for student and also the university support their logos. Furthermore, student who comes to University of Derby, Buxton (UDB) has a trust. According to Jobber (2010, p.307) define trust as consumers tend to trust strong brand 3. Communication, marketing and promotion to student The university uses different ways to communicate market and promote students. The university listens to student and keep them informed. 3.1 Student needs As the government increasing the fees for student, there will be more issues for student, for example student will drop of from school because they cannot afford to payback. In other hand, there will more implication for that. As of 2010/2011 a years university tuition costs up to  £3,290 so the cost for three years will bring the total to  £9,870 Accommodation for a year can cost as much as  £150 a week or as little as  £65 depending on where you live so you could pay as much as  £9,360 for 3 years accommodation Eating properly for students is last on their list and this is where a lot of money is wasted. If they learnt to cook the easiest meals, they could save money. The average cost of food for 3 years can be  £2,880 Depending on the contract of accommodation, bills may be included but things like phone and internet access may not so budget another  £1,080 for three years worth If your child gets a place on campus, then there will be no travelling costs but if the accommodation is not within walking distance then travelling fees for 3 years could total to  £2,880 Clothes depending on how trendy you want them can cost up to  £1,000 a year making is  £3,000 for three years Toiletries such as shampoo make up, body wash, hair products and creams can reach a whopping  £1,800 Study costs this includes books, study material, trips and stationary will vary depending on the course taken but you could spend over  £800 for the course of 3 years Socialising everyone knows that students like to party so going out every Friday or Saturday night will be the norm. This can add a huge unnecessary cost to the budget even if you dont drink or smoke. Going to the cinema and restaurant also counts so budget up to  £600 a year for this or  £1,800 for three years The cost for three years of university expenses totals to  £33,470 To make it easier, it works out  £11,156 a year or  £929.72 a month to send just one child to university. If you can convince your children to stay home, then obviously the costs will be brought down and the bulk of finances will go into yearly tuition fees. 3.2 analysis of Pieters model 3.3. One way communication 3.4Two way communication 4.5. Personal communication or selling According to Jobber (2007, p. 545) define personal selling as the marketing task that involves face- to face contact with customer. Most students came to university of Derby, Buxton (UDB) because of what they have heard about it or seen on their website. 4. was the framework helpful Yes the frame work was helpful because the entire student know what everybody has in mind concerning in terms of marketing. 4.1Areas for improvement 4.2Planning 4.3Strength 4.4Limitation 4.5Weakness 5. Conclusion 6. Recommendation the author recommends that the university of derby, Buxton should have place for the college the further education student(FE) the author recommends add more computers to the library the author recommends he university has to put the graduation on the website for student to watch The author recommends all the businesses in the Dome have to work together for example the spa. the author recommends The university has to build a network relationship

Race and Political Power in the Pre-Civil War Period Essay -- Essays o

Race and Political Power in the Pre-Civil War Period How did race translate itself into political power during this period, and how did Blacks attempt to combat that power. Racism has been the most provocative topic in American history; it has seemed to transcend other struggles, and fester its way into almost every facet of American culture. It has grown like weeds in an unattended garden in to the ideology of America. Politicians use it as a tool for reelection, corporations use it as a way to exploit, and the media uses it as a way to control. But the underlying question is where did it come from, how did it translate itself into political power, and how and what did African Americans do to combat that power. Many of the answers to these questions lie in the pre civil war area also known as the antebellum period. During the early 17th century a powerful farmer by the name of Nathaniel Bacon tried to use African Americans to conquer surrounding tribes and take their lands for indentured servants who had served their time and wanted land. Bacon added blacks to his corps of whites only after he found out he had to fight William Berkley the colonial governor. Berkley thought that arming the Jamestown rubble was too dangerous to be allowed. After Bacons death the Virginia government reacted to the spectacle of interracial servant solidarity by slowly eliminating white servitude and expanding the then new institution of black chattel slavery. By doing this he could guarantee a permanent labor force and win the support of his constituents. Because of efforts like that of Governor Berkley, Virginia had become the primary site for the development of black slavery in the Americas. By the 1650s some of the indentured servants had earned their freedom. Because replacements, whether black or white, were in limited supply and more costly, the Virginia plantation owners considered the advantages of the perpetual servitude policy exercised by Caribbean landowners. Following the lead of Massachusetts and Connecticut, Virginia legalized slavery in 1661. In 1672 the king of England chartered the Royal African Company to bring the shiploads of slaves int o trading centers like Jamestown, Hampton, and Yorktown. Slavery spread quickly in the American colonies. At first the legal status of Africans in America was poorly defined, and some, like European indentured servants,... ...ed afterward may have reached 100. But the rebellion lasted less than two days and was easily suppressed by local residents. Like other slave uprisings in the United States, it caused enormous fear among the whites, but it did not seriously threaten the institution of slavery. Less organized resistance was both more widespread and more successful. This included silent sabotage, or foot-dragging, by slaves, who pretended to be sick, feigned difficulty understanding instructions, and "accidentally" misused tools and animals. It also included small-scale resistance by individuals who fought back physically, at times successfully, against what they regarded as unjust treatment. The most common form of resistance, however, was flight. About 1000 slaves per year escaped to the North during the pre-Civil War decades, most from the upper South. This represented only a small percentage of those who attempted to escape, however, since for every slave who made it to freedom, several more tried. Other fugitives remained within the South, heading for cities or swamps, or hiding out near their plantations for days or weeks before either returning voluntarily or being tracked down and captured.

Leadership Styles and Their Effectiveness Essay

Peer Editor: Faculty: Certification of Authorship:I certify that I am the author of this paper and that any assistance I recieved in its preparation is fully acknowledged and disclosed in this paper.I also have citedd any sources from which I used data,ideas,or words,either quoted directly or parapharased.I certify that this paper was prepared by me espcifically for the purpose of this assignment,as directed. Praxis II Leadership Styles and Their Effectiveness Ike Hall EDAD-8021 Pro-seminar Leading Community Practice Dr.Duhon Praxis Paper Submitted Feburary 24,2008 in Partial Fulfillment of the requirements for the degree of Doctor of Education (ED.D.) Leadership Styles and Their Effectiveness Introduction The late Harold Geneen, man behind the success of the International Telephone and Telegraph Corp. (ITT), once said â€Å"Leadership cannot really be taught. It can only be learned’. Essentially leadership is always tied to the individual who takes on the role. Throughout history, many great leaders emerged. They brought with them either positive or negative influence. They are considered great leaders because of their undeniable contribution in shaping the events of time. But what in their leadership style makes them great? There are many definitions of leadership however usually it is defined by the results it produces, both in the situation and the people under it. More commonly leadership is defined as the influence of one over those he leads (Clark 2007). There are many facets to leadership. In fact it is one of the most studied subjects around. Many researches have been conducted to tap it. Many programs have been designed to enhance it. Many individuals seek it. And many scholars have tried to explain it. One of the most common inferences of leadership is that leaders are made not born (Clark 2005). This paper will try to identify what makes a great leader. By studying the different styles of leadership, it aims to present a more concrete explanation of the subject. Going through the merits of the different styles will essentially broaden understanding. By assessing the different points of leadership, a clearer picture of its influence, particularly in the school setting will be achieved. While leadership remains subjective and relative (Bittel, 1989) this paper will seek to create a more objective view of the subject. It will expose its most important components. It will present a few of its tested formulae. By doing so, it will identify what are essential to becoming an effective leader today. Evidence from Literature A great number of books have been written on leadership. Experts have been very generous in sharing their thoughts about it. In fact, in the last 30 years alone there has been an influx of experts in the subject. No matter how it is explained, or what terms are used to describe it, the view on leadership remains essentially the same. Even John Maxwell, arguably the most popular expert in leadership summarizes it as simply the influence of one over others (1998). Not surprising, experts bring with them different views on leadership. They also encourage people to subscribe to their own brand or style of leading. However while there seems to be a whole lot of choices, leadership style can very well be broken down into three (Goodworth 1988) general classifications. These are Autocratic, Laissez Faire and Democratic (Vaccio 1988). Autocratic or Authoritarian Leadership is defined as one that dominates (Bittel 1989). Its most common attribute is the all-encompassing rule over team members or followers. Most likely Autocratic Leaders will not admit they are. However, the reality of it is that it is the easiest and most common style in leadership. It is so common that usually individuals adapt to it more quickly. Even though this style is viewed as abrasive and often times unproductive as it stirs team members or followers toward passive resistance, it can be highly effective in situations requiring urgent action. The greatest dictators of history all possess autocratic leadership characteristics that they maximized to propel them to infamous success. One of the most obvious evidences of this particular style is it takes advantage of the weaknesses of team members or followers in every situation. While the Autocratic Leadership suppresses input of team members or followers, it is entire the opposite in Laissez Faire Leadership. Also named as Free Reign (Goodworth 1988), this particular style places decision-making on the hands of the team members or followers. It is described as having very little involvement from the leader. It gives little direction and motivation. This leadership style is ideal only in groups composed of individuals who are highly motivated with great initiative. Laissez Faire Leaders totally empower their members to achieve goals. It is important that the members are therefore worthy of empowerment. The third style is the Democratic Leadership. It is also referred to as Participative (Clark 2007). The Democratic Leader consults with team members or followers in decision-making without relinquishing control over the team. Participation is encouraged, hence the name. Similar to Laissez Faire, Democratic Leadership empowers members as well. The distinct difference between the two is that Democratic Leadership has more leader involvement. Although the team members and followers are given an active role in decision-making, final judgment still remains with the leader. The three general classifications otherwise known as leadership styles are very different from one another. Each has a set of good and bad points that makes them distinct. However no matter how different they are, they all define leadership the same way. Leadership is influence. This is one irrefutable fact of leadership that experts agree on. Critical Analysis It was mentioned in previous paragraphs that leadership is relative (Maxwell 1998). Its effectiveness depends on the individual who takes on the role. Each style of leadership offers up both positive and negative traits. Each is ideal in certain situations. Each has the capacity to achieve success. In a school set-up, leadership is often a combination of the three classifications. This is not an ideal practice however this is probably the most common. In many instances teacher and student have an autocratic relationship. Teacher speaks and students listen. Teachers give instructions and students follow. This practice however is slowly becoming old-school. Today, teachers and students have a free exchange of ideas. In fact there are times that teachers allow students to take control of discussions. Particularly in school teams, coaches are often accused of allowing their team to have a free reign during games. The trust level is so high that empowerment is effortless. Democratic style of leadership is one which is commonly desired. An open sharing of views and balanced decision-making are often claimed. In the school setting this style of leadership is evident in organizations. Teachers and students are leveled with each other. The school paper is the best example of this kind of leadership. Although teachers hold the final decisions in publications, students are given the opportunity to bring their point across without fear of being shut-down. School is the best place to exercise leadership. There are so many opportunities to try out different styles, put them together to create a more stable form. Schools encourage leadership. Exposure to the different styles allows students to decipher for themselves which are suitable for certain situations. Conclusion It has been mentioned time and again that leadership is influence. The school is an ideal place to hone leadership potentials of individuals. In other words, the school provides an opportunity for individuals to acquire skills in influencing others. Leadership style will always be relative to the individual. Even experts agree to this with their different takes on leadership. However in all the study of leadership one thing remains. No one leadership style is generic (Clark 2005) enough to be applicable in all situations and all individuals. There will always be a need to put two or three different styles to make it work. References Bittel, L. (1989). ‘The McGraw-Hill 36-hour management course’. US: McGraw-Hill. Clark, D. (2005). ‘Leadership styles’. Retrieved on February 17, 2008 from http://www.nwlink.com/~donclark/leader/leadstl.html Clark, D. (2007). ‘Concepts of leadership’. Retrieved on February 18, 2008 from http://www.nwlink.com/~donclark/leader/leadcon.html Goodworth, C. (1988). ‘The secrets of successful leadership and people management’. US: Heimann Professional Publishing Maxwell, J. (1998). ’21 irrefutable laws of leadership’. US: Thomas Nelson Publishing. Veccio, R. (1988). ‘Original behavior’. US: Dryden Press